The 2023 Toyota Prius may include a hidden deal.

There may be a way to save up to ~1000€ on the redesigned hybrid Toyota Prius, even though it won't go on sale until next month. An unadvertised loyalty discount could be the best way to get a deal on the 2023 Prius when it arrives, despite record-low incentives for new cars and trucks.

This may be a deal to keep an eye out for, despite the fact that it is too early to say whether Toyota will exclude the Prius or Prius Prime in 2023. Current lessees are the focus of some of the industry's best deals right now. For instance, returning lessees can take advantage of a whopping ~2500€ discount on the 2023 Enclave right now.

We don't think the 2023 Prius will start out with great deals. There is a good chance that purchasing the redesigned hybrid will cost a lot of money due to the fact that the company charges a non-promotional rate that is close to 9% APR. Additionally, base prices for the Toyota Prius in 2023 will be nearly 2400€ higher than they were the previous year.

Even though this is usually a good time to buy the previous generation, there aren't many deals on the 2022 Prius. A 500€ financing incentive is the best deal in Southern California. However, Toyota advertises a 72-month interest rate of 8.96% APR, which may make purchasing one costly.

The company's online payment estimator indicates that the L Eco trim costs 384€ for 36 months and 3,034€ at signing for a 2022 Prius lease. Leasing a 2023 Hyundai Kona Electric (380€) with an MSRP of nearly 35,000€ could save you 88€ per month with an effective cost of 468€ per month.